Meet the Geowash Team

SANAM ALI, CEO

Originally from the Middle East, Sanam possesses an accounting background with Certified Practising Accounting. Her qualifications as a CPA with a Bachelor of Business Accounting, a Diploma in Broadcasting Journalism, her Certificate in Information Technology and her current studies for a law degree have all helped Sanam develop a broad base of knowledge at such a young age, but it is her desire to succeed and help as many people as she can to be part of that success that drives her.Driven by her passion to bring a change in the car wash industry, she found Geowash, a trusted international operating in 35 countries around the world and decided to bring this quality down under.

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CON D’ URSO, Business Operations & Compliance Manager

Con has recently joined Geowash. He has over 30 years experience in automotive industry ranging from detailing cars for a large dealership to running a hand carwash. He was recently working for one of the largest vehicle auction groups in Australia. He also has great deal of experience in the hand carwash industry being the operation manager for one of the other brands. Completing a Certificate 4 in training and assessment, he will bring his expertise in the training of our franchisees and business. Con is married and has two children.

JOANNA MARDJETKO, Business Development & Operations Manager

Joanna joined the Geowash management team in early 2015, overseeing our franchise systems, assisting with sourcing new business partners and supporting franchisees to achieve their goal of running a successful business. Joanna assists with the growth and profitability of Geowash stores, loves problem solving and aims for achievement through careful strategic planning. Joanna brings a strong business and customer service background to Geowash, with extensive knowledge of systems and operational performance management, having owned and run small businesses in the bayside area. A strong team spirit and desire to bring the best out of Geowash franchisees is what drives Joanna to succeed. During her spare time, Joanna can be found rowing on the Yarra River, tackling 4WD tracks in the Victorian High Country or camping in the Outback.

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Neema Parmar, Accounts and Administration Manager

Neema joined the team at Geowash in July 2013. Neema has a proven background for 10+ years in Accounting, Finance, HR Administration and Customer Service. This solid capability attached with her Master and Bachelor degrees of Commerce (Professional Accounting) has given her a wide and valuable range of skills to bring her expertise in assisting Franchisor on her daily basis. Neema is a backbone of Geowash and is responsible for the accounts and administrative management of the company. As Accounts and Administration Manager, Neema is a great addition to Geowash team delivering exceptional support to our franchisees. Neema lives with her husband and two kids.

Nermeen Khan, Billing and Project Manager

Nermeen has been working as part of the Geowash Team since 2013. She assists in Geowash marketing campaigns and various business research projects. She also assists in searching potential sites to open Geowash Stores from time to time. Although Nermeen possesses 6+ years experience working as an HR Professional in the Oil and Gas Industry, she finds Geowash Australia as a refreshing platform to explore new ideas and technology. Her current focus is to combine her knowledge and experience to deliver the best creative ideas to boost Geowash’s image and make it a car wash brand loved by all.